AI Insights · Timothy · January 2022
Top 5 Social Networking Apps in the US for Q4 2021
Discover the performance trends of the leading social networking apps in the United States during Q4 2021, including weekly downloads, revenue, and active users.
In the fourth quarter of 2021, the top five social networking apps in the United States showcased varying trends in weekly downloads, revenue, and active users. The data, sourced from Sensor Tower, reveals the performance dynamics of Facebook, Messenger, WhatsApp Messenger, Discord - Talk, Play, Hang Out, and Telegram Messenger.
Facebook Throughout Q4 2021, Facebook experienced steady weekly revenue, starting at around $1.01M in late September and peaking at $1.29M in the last week of December. Weekly downloads fluctuated, with a notable dip to 729K in early December, but rebounded to 851K by the end of the quarter. Active users remained relatively stable, with a slight increase from 228M to 230M.
Messenger Q4 saw Messenger generating consistent weekly revenue, ranging from $37K to $60K. Downloads were also stable, averaging between 607K and 769K weekly. Active users hovered around 127M to 129M, showing minor fluctuations throughout the period.
WhatsApp Messenger While WhatsApp Messenger did not generate any revenue during Q4, it maintained a consistent download rate, peaking at 581K in early October and closing the quarter at 532K. Active users showed slight variations, with a high of 90.3M in late October and ending the quarter just under 89.5M.
Discord - Talk, Play, Hang Out Discord saw notable weekly revenue, starting at $1.27M in late September and spiking to $1.98M in mid-December. Weekly downloads were fairly consistent, with a low of 375K and a peak of 475K. Active users ranged from 29.3M to 30.5M, with a slight decline towards the end of December.
Telegram Messenger Despite not generating revenue, Telegram Messenger saw a significant spike in downloads in early October at 749K, with numbers stabilizing around 360K towards the end of the quarter. Active users showed minor fluctuations, starting at 7.39M and ending at a similar level.
For more detailed insights, visit Sensor Tower.